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Marketing and Personalization Technology Program Manager

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Date: May 3, 2021

Location: Irving, TX, US

Company: NTT DATA Services

Req ID: 118195 

NTT DATA Services strives to hire exceptional, innovative and passionate individuals who want to grow with us. If you want to be part of an inclusive, adaptable, and forward-thinking organization, apply now.

We are currently seeking a Marketing and Personalization Technology Program Manager to join our team in Irving, Texas (US-TX), United States (US).


Business Insights Consulting Practice

Our Business Insights Consulting Practice focuses on, “All things Data, Analytics and Automation” to help our clients develop critical business insights and then act on those insights to improve outcomes and drive ROI. Our consultants work across industries, bringing expertise in data, data science, intelligent automation, and technology advisory. We partner closely with client teams as well as other consulting practices and delivery groups across the company to deliver on our mission.

We are currently seeking a Senior Manager/Program Manager to join our Business Insights practice. 


This role is targeted to be based in one of our regional hub cities:  New York, Boston, Washington DC, Charlotte, Chicago, Nashville, Atlanta or Dallas.


Key Responsibilities


  • Overseeing technology and digital transformation programs at our clients that leverage your deep understanding of Product, Product Bundling, Pricing and the intersection with Customer Experience, Marketing and Personalization
  • Developing business and technical requirements for new features, solutions, data needs for Marketing, Personalization, Automation, and Decisioning supporting the building of a Marketing and Personalization Data Hub
  • Assisting our clients to define the vision and requirements for the solutions, recommending potential options, selecting the optimal option, sizing large-scale initiatives and developing a roadmap for the selected solution
  • Identifying marketing data collection activities using analytics /automation technologies /methodologies (examples include Adobe, Google Analytics, Zeta, PEGA, Optimizely, etc.)
  • Interfacing with client stakeholders in Legal, Risk, Compliance to ensure strategies and execution meet the control requirements to minimize risk, protect customer privacy and control business operations
  • Generating expansion at clients through identification and solicitation of new opportunities for consulting and implementation projects
  • Answering RFIs, RFPs or prototype development in support of pre-sales engagements
  • Capturing best practices, developing case studies, sales collateral and other core deliverables to build solution offerings


Basic Qualifications: 

  • Bachelor’s degree in computer science, engineering, statistics, mathematics, or equivalent combination of related education, training, and experience
  • 5+ years of recent management consulting experience where you had to build and manage client and executive relationships, develop proposals, and deliver solutions within the Financial Services industry
  • 7+ years of project/program management experience focusing on digital channels, marketing initiatives, and transformational program management
  • Executed one or more personalization projects focused on Customer Acquisition and Customer Journey
  • 3+ years of experience driving new business by owning and defining offerings and leading go-to-market programs,  having developed and presented custom solutions and pricing estimates, which required identifying market priorities and partnering with sales and client teams. Specifically responsible for managing delivery of work totaling $3M+ in revenue/project budget.
  • 5+ years of experience with marketing data collection requirements, activities and associated analytics, automation technologies, and methodologies, using one or more of the following tools: Adobe, Google Analytics, Zeta, PEGA, Optimizely
  • 5+ years of experience building, coaching, hiring and managing matrixed and cross-functional teams
  • Travel 50% or more of the time as COVID 19 restrictions are lifted



About NTT DATA Services

NTT DATA Services is a global business and IT services provider specializing in digital, cloud and automation across a comprehensive portfolio of consulting, applications, infrastructure and business process services. We are part of the NTT family of companies, a partner to 85 % of the Fortune 100.

NTT DATA Services is an equal opportunity employer and will consider all qualified applicants for employment without regard to race, gender, disability, age, veteran-status, sexual orientation, gender identity, or any other class protected by law.

Nearest Major Market: Irving
Nearest Secondary Market: Dallas

Job Segment: Program Manager, Information Technology, IT Manager, Consulting, Manager, Management, Technology