Principal Sales Lead - Application Services
Apply now »Date: Jan 21, 2026
Location: London, LND, GB
Company: NTT DATA Services
Req ID: 351411
Competitive salary | UK: Hybrid + client visits
At NTT DATA, we know that with the right people on board, anything is possible. The quality, integrity, and commitment of our employees are key factors in our company’s growth, market presence and our ability to help our clients stay a step ahead of the competition. By hiring the best people and helping them grow both professionally and personally, we ensure a bright future for NTT DATA and for the people who work here.
NTT DATA is currently looking for a Principal Sales Lead - Application Services for helping us grow the UK&I Market.
Overview
The Principal Sales Lead - Application Services will drive the growth of Custom Application offerings and provide subject matter expertise within the Banking & Financial Services industry. This critical role identifies and researches potential clients, engages with prospects, describes our services and closes sales. You leverage your deep industry knowledge and expertise to understand customer needs and apply consultative selling techniques to lead the definition of solutions and proposals. Our approach is highly collaborative and often requires you to orchestrate and execute across an array of client and internal personnel, building deep and lasting relationships along the way.
Job Responsibilities Include:
- Providing technical sales expertise for the development and implementation of complex digital products / applications / solutions
- Sales, Deal Strategy, Solution development, and Digital Transformation
- Leverage deep industry knowledge to build relationships, understand customer needs and provide tailored solutions that drive revenue and customer success
- Engage with prospects and existing clients through consultative selling techniques to uncover pain points and business needs, guiding them to the best possible solutions that align with their objectives
- Work closely with the solution team and practice experts to develop customized solutions that address client-specific challenges
- Define the client value and relevance of solution for client using industry relevant KPIs
- Develop and maintain a deep understanding of industry trends, challenges and opportunities to provide insightful guidance and strategic advice on the industry for technology, product and business clients
- Build and maintain lasting relationships with clients and partners by understanding focus and needs, and anticipating them in advance
- Assisting in assessing potential application of company digital products to meet client needs and may prepare detailed digital product specifications for the development and implementation of client products / applications / solutions
- Supporting NTT DATA’s client/enterprise product sales efforts through consultative selling activities
Basic Qualifications:
- Minimum of 8 years’ experience in consulting or IT services industry sales
- Minimum of 8 years’ experience negotiating, shaping, and closing large deals in the professional services space
- Minimum of 5 years’ experience selling Custom Application Development, Application Architecture, Cloud Migration & Legacy Modernization services/solutions
- Minimum of 10 years of cross-industry experience with several of those years focused on the Banking & Financial Services Industry
Preferred Skills:
- Bachelor's degree or equivalent work experience
- Proven experience leading large, complex, strategic sales opportunities
- Ability to engage and build relations with senior leadership at Fortune 500 organizations
- Excellent leadership skills, with the ability to oversee and inspire multiple teams, fostering a collaborative and high-performance work environment
- Attributes include strategic thinking, teamwork, ability to influence, strong analytical and problem-solving skills, a high level of professionalism and strong attention to detail
- Must have an expanded breadth of business experience driving deal shaping & origination
- Ability to interact with senior leadership at a client and/or within NTT DATA
- Excellent communication (oral & written)
Work model
Hybrid - remote, NTT DATA office + travel to clients.
Benefits
Our people are the most critical component of our long-term success and their health and wellbeing are our priority. You will enjoy a comprehensive, locally competitive benefits package.
About NTT DATA
NTT DATA is a $30 billion business and technology services leader, serving 75% of the Fortune Global 100. We are committed to accelerating client success and positively impacting society through responsible innovation. We are one of the world's leading AI and digital infrastructure providers, with unmatched capabilities in enterprise-scale AI, cloud, security, connectivity, data centers and application services. our consulting and Industry solutions help organizations and society move confidently and sustainably into the digital future. As a Global Top Employer, we have experts in more than 50 countries. We also offer clients access to a robust ecosystem of innovation centers as well as established and start-up partners. NTT DATA is a part of NTT Group, which invests over $3 billion each year in R&D.
Whenever possible, we hire locally to NTT DATA offices or client sites. This ensures we can provide timely and effective support tailored to each client’s needs. While many positions offer remote or hybrid work options, these arrangements are subject to change based on client requirements. For employees near an NTT DATA office or client site, in-office attendance may be required for meetings or events, depending on business needs. At NTT DATA, we are committed to staying flexible and meeting the evolving needs of both our clients and employees. NTT DATA recruiters will never ask for payment or banking information and will only use @nttdata.com and @talent.nttdataservices.com email addresses. If you are requested to provide payment or disclose banking information, please submit a contact us form, https://us.nttdata.com/en/contact-us.
NTT DATA endeavors to make https://us.nttdata.com accessible to any and all users. If you would like to contact us regarding the accessibility of our website or need assistance completing the application process, please contact us at https://us.nttdata.com/en/contact-us. This contact information is for accommodation requests only and cannot be used to inquire about the status of applications. NTT DATA is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status. For our EEO Policy Statement, please click here. If you'd like more information on your EEO rights under the law, please click here. For Pay Transparency information, please click here.
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